Why Success Leads to Outcome Bias


Rasmus Ankersen explains why successful organizations are susceptible to outcome bias, and he coaches leaders on how to overcome it.

Rasmus Ankersen

Rasmus Ankersen

Best-selling Author; Entrepreneur

Rasmus Ankersen is an expert on performance development and a trusted advisor to businesses and athletes around the world. He is the chairman of FC Midtjylland in Denmark, and a director of Brentford FC in England, two of the world’s most innovative football (soccer) clubs recognized for their use of big data to drive decision-making. Ankersen’s most recent book, Hunger in Paradise, details how organizations can remain successful by eliminating complacency.

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