The Role of the Founder’s Story


Liz Bohannon, entrepreneur and founder of Sseko Designs, describes a misconception founders often believe about the importance of their own story to their organization.

Liz Bohannon

Co-Founder – Sseko Designs


Liz Bohannon is the founder of Sseko Designs, a socially-conscious fashion brand that works to create leadership and educational opportunities for women across the globe. She believes that business is a powerful platform for social change and that girls are our future. She was named by Bloomberg Businessweek as a top social entrepreneur and by Forbes as a top 20 speaker. In her book, Beginner’s Pluck, releasing at the Summit, Bohannon uses her journey to explore 14 principles for not finding, but building a life of purpose, passion and impact.

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